How are scores calculated?

Every lead in Leadbay has a score from 0 to 99. Higher means more relevant to you.

What the score measures

The score reflects how similar a lead is to the leads that have worked for you — your won deals and liked leads. It's computed using AI embedding models that capture deep patterns beyond simple keyword matching.

What influences the score

  • Won deals: the strongest signal. Leads similar to your past wins score highest.

  • Liked leads: likes tell the model what you find relevant.

  • Qualification answers: if the AI Assistant is configured, positive answers to your questions boost the score.

  • Active lens: each lens has its own AI model, so the same lead may score differently in different lenses.

How to improve your scores

  • Like and dislike leads regularly in Discover — this trains the model

  • Update lead statuses (won/lost) — this is the best signal

  • Configure qualification questions — adds another scoring dimension

  • Use focused lenses — a lens targeting one market segment gives more precise scores than a broad one

The score recalculates periodically as the model learns from your actions.

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